The 43 thing in BMX started with the Curb Dogs in San Francisco in 1986. The number 43 just started popping up all kinds of places for them. I heard about it when the NorCal posse came down to Wizard Publications, and Karl Rothe asked me how my new job at the magazine was going. I said, "I just transcribed the Robert Peterson interview with Windy, it was like 43 pages long." He freaked, and they told me about the 43 thing. That's how I first heard about it. It kept growing in BMX, behind the scenes. Over many years, it became the "lucky number of BMX," or whatever you want to call it.
So today is April 3rd, and 4/3/2024. 43 Day. BMX day. Go ride.
Here's my 43 Pinterest board, in case you need to find the just right 43 to use today.
I've been doing a lot of deeper writing on a platform called Substack, check it out:
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