The coolest thing I've ever seen in Winston-Salem

To nearly all the people in the world, if you say, "Winston-Salem," people will think of two packs of cigarettes.  Period.  This is one of the problems small and medium sized cities everywhere are dealing with.  In today's Information Age world, cities that build an name for themselves as being interesting and exciting places to be and live, attract the most talented people (aka Richard Florida's "Creative Class"), which attract more talented people.  Those cities are the ones where tech companies tend to set up because that's where the good tech people want to live.

To get to that point, Winston-Salem needs to get past the tobacco-centric past and become an interesting city in the minds of talented young people.  This video that I just stumbled across is the coolest thing I've ever seen associated with Winston-Salem.  Parkour is always fun to watch, and knowing where nearly every place in this video is adds to it.  The video is also well shot and well edited, which really helps.  Now, anyone out there who wants Winston-Salem to flourish in the future, make about 100 more videos of cool stuff like this happening here.

First you make your city known in the minds of college age people around the country, and around the world.  THEN you start getting the talented biotech scientists and engineers to move here to the new Innovation Quarter.  First things first.